LİNK BUİLDİNG

Opportunities to Obtain Backlink Through Natural Means and Tips on Internal Linking

Internal links and backlinks have an undeniable place in the world of SEO. Before discussing opportunities to obtain backlinks through natural means and how you can easily implement an internal linking setup, I would first like to briefly mention the importance of links in SEO. With internal linking...

SEARCH ENGİNE OPTİMİZATİON

The 5 Most Common SEO Mistakes and Facts to Know

I met SEO in my college years, and I have been a part of the Zeo team for a long time. For all this time, I have had the chance to meet many people who are interested in SEO and work with countless brands. I’ve gained a lot of experience from the projects I coordinated ...

NEWS FROM SECTOR AND ZEO

Digitalzone’20 Online: Presentation Summaries and Key Points

We have welcomed world-famous professionals in the sector once again at Digitalzone’20, which is the largest digital marketing conference in Eastern Europe and MENA and which we have been organizing every year since 2013. While it’s the first time we have organized the event online and for fre...

SEARCH ENGİNE OPTİMİZATİON

Google’s December 2020 Core Update

If an increase or decrease has been experienced in the organic traffic and/or positions of your website as of the beginning of December, this is most likely because of Google’s 4th core algorithm update (broad core update), which was just around the corner for a while. The thing is, Google usu...

SEARCH ENGİNE OPTİMİZATİON

HTTP Status Codes

We all devote part of our daily lives to using the internet. Sometimes we use the internet to learn about a subject, do research on a product or buy a product. If we want to switch to another page after doing a search on Google or while browsing a website, we sometimes see that the ...

SEARCH ENGİNE OPTİMİZATİON

6 Reasons To Focus on Long Tail Keywords

Like many people, every day we enter dozens of queries into search engines, which have become part of our daily lives. When entering these queries, we might have many different purposes such as obtaining information, finding an address, buying a product, or accessing a website. The searches we enter...