Tuğçe, who took her place as one of the founding team of Zeo while studying at METU Business Administration, had started her digital marketing career in SEO for the first time. After the SEO operations, she took an active role in Zeo's growing business development team and organized Turkey's first international SEO event SEOZONE. In 2014, she started to work as the project manager of icerik.com, the new subsidiary of Zeo. After the growth of the project, she returned to her own field in 2017 and established the finance department in Zeo. In order to increase her expertise in finance, she completed her master's degree in Economics and Finance at Boğaziçi University in 2019. While directing the finance department, she managed budget, cash flow management, new investments and legal relations. After actively taking part in almost every department of Zeo, Tuğçe was elected as the Chief Executive Officer in August 2019, while completing her 7th year in Zeo. Currently, she is interested in Zeo's growth goals, new investments and HR strategies.