Digitalzone'24 Online Event Guide
We are meeting online on November 5th for Digitalzone'24, the largest digital marketing conference in Eastern Europe and MENA, which we will organize for the 12th time this year!
During our event, where we will host world-renowned industry professionals, you will discover the latest strategies in SEO, artificial intelligence, and other areas of digital marketing! You can visit our event page to take advantage of our event where participation will be free.
Digitalzone'24 Speakers and Program Flow
As Digitalzone'24 approaches, our excitement is growing! We wanted to share with you the information you need to get to know this year's speakers better and make the most of our event.
We will bring together the world's leading digital marketing experts to share the latest strategies on SEO, content marketing, artificial intelligence, and many more.
After the opening speech of Mehmet Aktug, Co-founder of Wope, at 09:00 AM London Time (UTC +0), the program will continue as follows:
09:15 - Judith Lewis - "How to Repurpose Existing Content to Help You Achieve More"
Judith Lewis, founder of DeCabbit Consultancy, will share how you can repurpose your existing content to achieve better outcomes. In this session, you’ll learn how to strategically optimize and reuse your content across various platforms. Discover tips on making your content creation process more efficient while finding more effective ways to meet your business goals!
10:00 - Tom Capper - "Search Intent & The Marketing Funnel"
Tom Capper, Senior Search Scientist at Moz, will explore the connection between search intent and the marketing funnel. In this session, you'll gain valuable insights into understanding the customer journey and developing effective SEO strategies tailored to it. Learn how to accurately identify your target audience's needs and increase your conversion rates.
10:45 - Talia Wolf - "The Power of Emotion: How to Drive More B2B Conversions and Sales with Emotional Resonance"
Talia Wolf, Founder and CEO of GetUplift, will discuss the importance of building emotional connections in B2B sales. In this session, you'll learn how to integrate emotional resonance into your marketing strategies. Discover how emotions influence purchasing decisions and gain valuable insights to make your sales processes more effective!
12:00 - Yiğit Konur - "From SEO to AI: Building Dashboards and Tools with Claude + GPT-4 + Cursor"
Yiğit Konur, Founder and Head of AI at Wope, will provide insights on developing AI-powered tools. In this session, you'll learn how to create solutions that enhance your SEO performance using technologies like Claude and GPT-4. Discover how to leverage the power of AI to strengthen your content strategies!
12:45 - Gus Pelogia - "How to Run SEO A/B Tests Step-by-step"
Gus Pelogia, Senior SEO Product Manager at Indeed, will guide you step by step on how to integrate A/B testing into your SEO strategies. In this session, you’ll explore the most effective methods for conducting experiments to enhance your SEO performance. Learn how to optimize your strategies by making data-driven decisions!
13:30 - Dale Bertrand - "Google's AI Overviews: Rewriting the Inbound Marketing Playbook"
Dale Bertrand, CEO of Fire&Spark, will discuss the impact of Google’s AI-powered summarization technologies on inbound marketing. In this session, you’ll learn how AI is reshaping marketing strategies and uncover the opportunities presented by this technology. Discover new approaches offered by AI to strengthen your strategies!
14:45 - Alisa Scharf - "How to Integrate AI into a Marketing Team's Workflow"
Alisa Scharf, VP of SEO & Gen AI at Seer Interactive, will discuss how marketing teams can integrate AI into their workflows. In this session, you’ll explore the potential of AI to simplify and accelerate business processes. Learn how to enhance team efficiency by leveraging the opportunities presented by AI!
15:30 - Purna Virji - "High-Impact LinkedIn Publishing Strategies that Work for Creators"
Purna Virji, Principal Consultant, Content Solutions at LinkedIn, will share high-impact publishing strategies for creative content creators. In this session, you’ll learn the most effective ways to enhance your brand value on LinkedIn. Discover how to strengthen your content and connect more effectively with your target audience!
16:15 - Fred Pike - "Getting Started with GA4 and BigQuery"
Fred Pike, Managing Director and GA & GTM Practice Lead at Northwoods will share effective data collection and analysis methods using GA4 and BigQuery. In this session, you'll learn how to optimize Google Analytics 4 and manage data with BigQuery. Empower your decision-making processes by utilizing your data effectively!
17:00 - Frederick Vallaeys - "Generative AI - Friend or Enemy of Digital Marketers"
Frederick Vallaeys, Co-founder and CEO of Optmyzr will explore the opportunities and threats presented by generative AI for digital marketers. In this session, you’ll discover the impact of AI on marketing strategies and gain insights on how to leverage it effectively for success!
Free Online Registration
Our event will be organized through the Airmeet platform and you can register for free on our website. After registration, confirmation and event link will be sent to your e-mail. Participants will also receive reminder emails the day before and on the day of the event.
The Airmeet platform also provides a comfortable and easy participation experience for first-time attendees. Don't forget to add the event to our calendar from the e-mail or the redirection area you can see on the webinar page!
If you haven't registered for our event yet, you can complete your registration by clicking here!
Event Day
On November 5th, when you click on the link sent to you, you must log in to Airmeet with your email. You can join the sessions throughout the day through the same link.
- When you log in to Airmeet, there is an automatic test to see if your internet speed is sufficient. You can also check your internet speed via this link.
- The cameras and microphones of our participants will be automatically turned off during the broadcast.
- During the presentations, you can submit your questions from the Q&A section in the Chatbox and you can also follow the surveys here.
- Our speakers will be answering your questions in the Q&A session after their presentations.
- You can also follow the surveys that our speakers will organize live in the Chatbox area.
You can follow updates and developments on the day of the event on our social media accounts:
Instagram: @zeoagency
LinkedIn: @zeoagency
YouTube: @ZeoAgency
Digitalzone'24 Aftermath
- All presentations made at our event will be recorded and uploaded to our YouTube channel in the future.
- Registered e-mail addresses will be notified when the video recordings are uploaded to YouTube.
- Don't forget to follow our social media accounts to follow the posts.
See you on November 5th!
