Zafer, who graduated from Süleyman Demirel University Computer Programming Department, started his SEO and Web Analytics career after his graduation. Afterward, he stepped into the agency world and provided consultancy and training to large-scale brands such as Türk Telekom, AnadoluJet, Beko Global, İstikbal, Enerjisa, Kuveyt Türk on the Web Analytics side. As of December 2021, he joined the Zeo Web Analytics department. He is currently working as Web Analytics Manager at Zeo.