Most Read Blog Posts in 2024

The year 2024 witnessed significant developments and innovations in the digital world. As Zeo, we followed the latest developments in the sector and realized many innovative projects throughout 2024. Here is what we did in 2024:

- Digitalzone’24: In our 12th event, we shared information on important topics such as SEO, PPC, AI, and content marketing with our expert speakers in digital marketing and artificial intelligence. You can find the event videos on our YouTube channel.

- Zeo Talks Podcast: We launched our podcast series covering topics such as SEO, PPC, and Web Analytics. Our team members share in-depth information and share with you the latest topics in digital marketing. You can listen to our podcasts on Spotify and YouTube.

- 3 Cities 3 Events: At the events we organized in Izmir, Ankara, and Istanbul to share the most up-to-date topics in the industry, our participants learned about the most important trends in the digital world. You can follow our website for future events.

- AI Training Programs: We launched our in-depth artificial intelligence training with Generative AI: Power Day and the 4-week Generative AI Expertise Program! We also organize special trainings for companies with Corporate Artificial Intelligence Training. 

- SEO & PPC Bootcamp: While our SEO Bootcamps continued this year, we offered in-depth information about digital advertising to senior students and new graduates with the PPC Bootcamp we organized for the first time. You can follow our social media accounts for the Bootcamps that will take place in 2025.

- Black Friday Research Report: We have prepared a comprehensive research report focusing on SEO, PPC, and e-commerce so that you can develop customized strategies for your business for Black Friday. We will continue to prepare reports for special days and periods such as Black Friday. You can review our reports here! 

In this content, you will discover the latest developments in technology and digital marketing by taking a look at our most-read blog posts throughout 2024. Let's take a look at this year's most popular posts!

AI-powered 5 Presentation Tools

Artificial intelligence not only increases our productivity in business life but also facilitates our work. Especially in the presentation preparation process, it plays an important role by saving time and providing content suggestions. AI-powered tools automate presentation design. So users can focus only on the content. Tools like Presentations AI, Slidesgo, and Gamma make it easy to create effective presentations with customizable templates and fast content creation. 

Source: Midjourney

These tools are the perfect solution, especially for people with limited time. With AI-powered presentation tools, you can create your presentations in a short time with impressive visuals and professional templates, and find the best content for your business needs. For more information and details on how to use these tools, check out the blog here.  

5 Free Text to Image AI Platforms

Artificial intelligence-powered “Text to Image” tools have made a big change in our lives by facilitating the process of converting text into images. Platforms such as DALL-E and Midjourney take text-based commands and transform them into meaningful and unique images. These tools not only speed up the visual design process but also boost creativity. An idea that starts with a few words can turn into high-quality and professional visuals in a short time. This technology offers great advantages especially for content creators, marketers, and designers, making visual content creation more efficient and practical. In addition, these tools make it much easier to create personalized designs, unique graphics, and eye-catching visuals. 

Source: Midjourney

Saving time and speeding up work processes, these innovative solutions offer a practical option to strongly support the visual aspect of your projects. For more information on how to use these tools and more information, check out our blog.

16 Little Known Search Engines

Search engines are indispensable tools for exploring the internet and accessing information. Although Google is the world's largest search engine by market share, concerns about user privacy have led to increased interest in alternative search engines. This blog post discusses popular search engines other than Google. 

Source: Midjourney

The main alternatives include the privacy-first DuckDuckGo, Microsoft's Bing, and China's popular search engine Baidu. Older competitors such as Yahoo and Yandex are also available for users to choose from. Each has different features; for example, DuckDuckGo does not collect personal data, while Bing is strong in image and video searches. Yandex is particularly popular in Russia, while CC Search offers the opportunity to find content without paying royalties. Explore our blog to discover alternative search engines besides Google that offer different advantages for users in terms of privacy, content search, and local markets.

5 Tools to Detect AI-Generated Content

Detecting content generated by GPT-3, GPT-4, and similar AI tools is becoming increasingly important in SEO and content strategies. This article introduces five popular tools for analyzing AI-generated content. Tools such as Content at Scale, Writer.com, GPT-2 Output Detector, gpt-detector.com, and Gltr.io offer various tests and results to determine whether the content is generated by AI. However, it should be noted that these tools do not provide definitive results, so tests may have a margin of error. 

Source: Midjourney

It is also noted that Google may consider AI-generated content as spam and may take manual action for such content. To learn more about the tools used to detect AI-generated content and to discover how these tools work, you can read the rest of the article here. 

HTTP Status Codes

HTTP status codes manage the communication between web browsers and servers and notify users of the result of a request. These codes are critical for understanding whether a website is functioning properly. Successful transactions are indicated by 200 codes, 3xx codes that redirect the user to another resource, 4xx codes indicating situations such as wrong URL or missing content, and 5xx codes indicating server errors signal important errors and information. In particular, a 404 error indicates that users clicked on the wrong links and requires correction for site management. 

Source: Leonardo.Ai

500 codes indicate a problem on the server side. Using the correct status codes improves the user experience and ensures that your site is evaluated properly by search engines in terms of SEO. Webmasters need to understand and manage these codes correctly. For more detailed information about status codes, you can check out our blog post.

See you in 2025! 

In 2024, we shared our most read and popular blog posts with you! The past year has been a year full of significant innovations and developments in digital marketing and technology. In this process, we have worked hard to provide you with the most up-to-date and useful content. In our blog posts, we aimed to provide in-depth information on topics such as the most important trends in the industry, artificial intelligence applications, and digital marketing strategies. You can continue to follow our blog and social media accounts to discover more in 2025. We wish you all a healthy, successful, and happy new year! 🌟